Free Test Bank for PROMO 2nd Edition by OGuinn

PROMO 2nd Edition by OGuinn

Created by the continuous feedback of a “student-tested, faculty-approved” process, PROMO 2e delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase […]

Free Test Bank for Marketing 12th Edition by Lamb

Marketing 12th Edition by Lamb

Engaging and thorough, MARKETING, 12th Edition shows you how marketing principles affect your day-to-day life, as well as their significant influence in business decisions. Core topics include the social marketing phenomenon, entrepreneurship, C.R.M., global perspectives, and ethics, as well as in-depth discussions on key tools of the trade, such as metrics and the marketing plan. […]

Free Test Bank for M Marketing 3rd Edition by Grewal

M Marketing 3rd Edition by Grewal

Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, […]

Free Test Bank for Foundations of Marketing 5th Edition by Pride

Foundations of Marketing 5th Edition by Pride

Popular with readers from all backgrounds and interest levels, FOUNDATIONS OF MARKETING, 5th Edition introduces you to the essentials and latest trends in marketing with strong visuals and stimulating, timely discussions. Meaningful coverage of current marketing strategies and concepts includes social media, entrepreneurship, sustainability, globalization, customer relationship management, supply chain management, and e-commerce models. Emerging […]

Free Test Bank for Canadian Advertising in Action 9th Edition by Tuckwell

Canadian Advertising in Action 9th Edition by Tuckwell

Praised for its clear writing style and solid Canadian examples, Advertising in Action provides a clear picture of the advertising industry.¬†Thoroughly updated to reflect the rapid pace of change in the digital media world, this new edition incorporates new and emerging social media, such as Facebook and Twitter, and its impact on advertising. The¬†Test Bank […]