Selling Today 12th Edition DescriptionExtensive, real-world applications, carefully integrated with current personal selling concepts.Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials […]
Strategic Marketing 1st Edition DescriptionAn all-purpose approach to strategic marketing management.Because strategic marketing is the essential marketing activity, Mooradian provides readers with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems.Free Test Bank for Strategic Marketing 1st Edition Part 1 by MooradianFree Test Bank for Strategic […]
Marketing Defined Explained Applied 2nd Edition Description A unique and easy-to-read breakdown of marketing information. Marketing: Defined, Explained, Applied was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly presents key information that draws readers into […]
Fundamentals of Selling Customers for Life through Service 11th Edition DescriptionFundamentals of Selling trains readers on a detailed, yet broad, step-by-step selling process that is universal in nature. This market leading text has scores of sales personnel in the industry today commenting on how this textbook reflects what they do on sales calls with prospects […]
Health The Basics Fifth Canadian Edition Description Health: The Basics is known for its focus on behaviour management and its up-to-date Canadian content. The fifth Canadian edition maintains the focus of the original text but has been carefully revised, with new coverage of pressing topics and research, as well as updated references.
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